Branding yourself on micro-blogging sites is the ultimate trend on the internet. You might not be familiar with the term micro-blogging but you most probably know Twitter.
These sites are highly beneficial to network marketers because they are very social, which is the essence of network marketing. You can interact and network with like-minded people and build strong relationships that will help you establish yourself, build trust among your peers, and grow your business on the back-end.
Then, you can get immediate traffic, your loyal followers, to your main websites or your blog, and this without spending a dime. If you build your following the right way, this traffic is targeted and can convert very well.
The problem is that too many network marketers seem to take Twitter or other micro blogging sites for advertising platforms for their own stuff. They will post every minute or so a link to their sales pages or constantly pitch their business opportunity. The point is this will piss people off and eventually get those users banned as Twitter and other micro-blogging sites have more funds to fight spammers.
Here are some basic do’s and don’ts to tweet properly:
- Don’t sell or promote your business: this is about social media, so make sure you know what social means. This is about interacting with other people and network marketers, about being part of the community.
- Instead, do post links to your latest blog post for your followers to check out, provided this is high quality content and educates your audience, or post links to other people’s blogs or websites if you think your followers can learn from it.
- Don’t do mass following, you won’t gain anything from following large numbers of people. What’s the point to add 300 followers per day? You might establish a relationship with one of them. If you instead follow 30 to 50 targeted people, you might establish a relationship with two or more of them. By targeting who you follow you will also ensure the quality of your own followers. And you can also gain top quality followers by placing a link from your blog to the network..
- Do choose who you follow by targeting keywords; you have the power to choose who you are following with Twitter, so why not use it?
Remember that the value of micro blogging for you will depend on HOW you build your followers and the level of two way communication you can have with your prospects or customers.
Click here to see how to Use Social Media To Get More Leads For Your Network Marketing Business.